Make your products easy for ChatGPT and Google to recommend.
Descriva scores how ready your store is for AI, shows whether ChatGPT, Perplexity, Claude and Gemini name it when shoppers ask, then closes the gaps in one app: product copy in your brand voice, alt text, structured data, AI files and blog posts. You review every change before it goes live.
Who it's for
Shopify merchants with anything from a few dozen to a few thousand products who want to be found when shoppers ask AI assistants what to buy — and who would rather fix their own listings than hand them to an agency.
The problem
Shoppers now ask ChatGPT and Perplexity what to buy. The assistants answer from what they can read — product pages, structured data, articles — and if yours don't say it clearly, they name another store. Most merchants never see those answers. You can't fix what you can't see.
How it works
- Step 1Check
Descriva scores how ready your store is for AI, asks ChatGPT, Perplexity, Claude and Gemini the questions your shoppers ask, and shows where your store is named and where it is missing.
- Step 2Fix
Write product copy, alt text, FAQs and structured data for the gaps it finds, in your brand voice.
- Step 3Review and publish
Every draft waits for your approval. History keeps what each change replaced, so you can put it back.
- Step 4Keep it current
Scheduled checks keep watching, weekly on Starter and daily or weekly on Pro, where autopilot also drafts fixes and blog posts for you to review.
Inside the app
The App Store listing's own screenshots, in the same order.
Key features
A score out of 100, read straight from your store with no AI call, across product data, AI shopping agents, live pages, trust and policies, and crawler access. Every gap comes with its fix, the biggest win first.
Descriva asks ChatGPT, Perplexity, Claude and Gemini the questions your shoppers ask and shows, question by question, which named your store, which left it out, and who they named instead. Add your own questions and competitors.
See which AI crawlers read your store, each checked against the addresses its company publishes, and count the visits ChatGPT, Perplexity, Gemini and other assistants send you, with the pages they land on.
What AI shopping agents get from Shopify Catalog for each product, what's keeping a product out, and what agents are told about your shipping, returns and contact details.
Description, search listing, title, image alt text and an FAQ and specs pack in one popup, drafted with AI in your brand voice or written by hand. Nothing publishes until you do, and History keeps what each change replaced.
AI files (llms.txt and a markdown page for every product), structured data, robots rules and fast indexing. Descriva never edits your theme; structured data arrives through an app embed you switch on.
Scheduled AI visibility checks, and on Pro a Fix autopilot and blog drafts for the questions you're missing from. What it writes waits for your review.
Reads your published theme for leftover demo content: the theme's stock photos, text never changed from its default, links to empty collections, and a homepage that never says your store's name. It only reads; nothing on your theme changes.
Why Descriva
Drafts wait for your review. Autopilot saves drafts unless you explicitly choose live publishing, and History keeps what each change replaced.
AI readiness is read from your store, so it moves the moment you fix something, and it is the only score. AI visibility is what the assistants actually said: named in 12 of 36 answers, not a number to argue with.
Checks go to ChatGPT, Perplexity, Claude and Gemini, and keep the sources each answer cites. It is a sample, not a promise: answers vary from day to day.
Descriva reads your theme but never edits it. Structured data arrives through an app embed you switch on, and theme fixes come as text to paste or images in Files.
Every screen is built from Shopify's own admin components, so Descriva reads and works like the Shopify admin around it.
AI readiness, AI visibility checks, product copy, alt text, blog and technical SEO in one place, on one Shopify bill.
Pricing
Billed through Shopify, month to month, or yearly with two months free. The storefront tools and 3 AI fixes a month are on every plan; AI visibility checks start on Starter.
- 3 AI fixes a month: a product's description or search listing
- Agent view: your products as Shopify Catalog shows them to AI shopping agents
- AI readiness score and product SEO scores
- llms.txt and robots rules
- Product and store structured data
- Visits from AI assistants
- Bing IndexNow fast indexing
- Theme check for leftover demo content
- Alt text coverage report
- Edit history and restore
- AI visibility on ChatGPT, Perplexity, Claude and Gemini, one question per product
- Track 15 shopper questions of your own, each with its history
- A weekly AI visibility check of the products you choose
- The brands assistants name instead of you, answer by answer
- AI descriptions, titles and meta tags, reviewed before they publish
- About 5 checks of 10 products a month, or 1,500 product rewrites (1,500 AI credits)
- 250 photos a month read by AI, for alt text or descriptions
- Blog writer and collection copy
- 5 writing tones, 3 lengths
- Multi-language generation
- Everything in Essentials
- Three questions per product, including whether assistants know your brand
- Track 40 shopper questions of your own, each with its history
- A daily or weekly AI visibility check of the products you choose
- Blog and gap-fix autopilot
- FAQ, specs and schema packs
- About 6 checks of 10 products a month, or 5,000 product rewrites (5,000 AI credits)
- 1,500 photos a month read by AI, for alt text or descriptions
- Shorter and longer versions of a description
- Store audit of up to 50 pages
- Everything in Starter
Month one: we check what ChatGPT, Gemini, Claude and Perplexity say about your key products, rewrite up to 20 of the product pages they quote and add FAQs and specs to them (nothing goes live until you approve it), fix what Theme check finds, and send a setup report with the answers before and every change within 5 business days.
Every month after: we ask the same shopper questions again, so you see the before and after, improve the pages that still lose out, and send a monthly report.
Five stores at a time.
- Track 100 shopper questions of your own, each with its history
- About 18 checks of 10 products a month, or 15,000 product rewrites (15,000 AI credits)
- 5,000 photos a month read by AI, for alt text or descriptions
- Bulk optimize 100 products at a time
- Store audit of up to 150 pages
- Everything in Pro
FAQ
What is Descriva?
A Shopify app that scores how ready your store is for AI assistants and shopping agents, shows whether they recommend your store when shoppers ask, and fixes what it can in one place: product copy, alt text, structured data, AI files, blog posts and technical SEO. Every change waits for your approval.
How do the AI visibility checks work?
Descriva writes the questions a shopper would ask about your products and asks ChatGPT, Perplexity, Claude and Gemini on every AI plan: one question per product on Starter, three on Pro, including whether the assistants know your brand. It shows which answers name your store, which name someone else, and the sources they cite, as counts rather than a score. Answers vary from day to day, so treat a check as a sample, not a verdict.
What's the AI readiness score?
A score out of 100 that Descriva reads from your store itself, with no AI call: product data, what AI shopping agents can get, your live pages, your trust pages and policies, and whether AI crawlers can read the store. It's on every plan, and each gap comes with its fix.
Does this get me recommended by ChatGPT?
No tool can promise that, and we won't. Descriva shows where you're missing and helps give assistants and Google clearer facts to work with: fuller product copy, structured data, AI files, and answers to the questions shoppers ask. Whether an assistant recommends you also depends on things outside your store.
Will Descriva change my store without asking?
No. Generated copy, alt text and blog posts wait for your approval. Autopilot saves drafts unless you explicitly switch a feature to publish live, and History keeps what each change replaced, so you can restore it.
What's included on Essentials?
The storefront tools and 3 AI fixes a month: the AI readiness score and product SEO scores, Agent view, llms.txt and robots rules, structured data, fast indexing, the theme check, visits from AI assistants, the alt text coverage report, and edit history with restore. Ongoing AI visibility checks and AI writing start on Starter.
How do credits work?
A product description or a set of SEO fields uses 1 credit, and a blog article uses 3. An AI visibility check costs about 30 credits per product on Starter and about 80 on Pro, which asks three questions per product. Alt text uses its own monthly image allowance. Credits reset on the 1st.
What is Done for you?
A plan where LunaLink, the team behind Descriva, does the work. In month one we check what ChatGPT, Gemini, Claude and Perplexity say about your key products, rewrite up to 20 of the product pages they quote and add FAQs and specs to them (nothing goes live until you approve it), fix what Theme check finds, and send a setup report within 5 business days. Every month after, we ask the same shopper questions again, so you see the before and after, improve the pages that still lose out, and send a report. It includes everything in Pro, and takes five stores at a time.
What does it cost? Is there a free trial?
Essentials $5, Starter $39.99 and Pro $99.99 a month, billed through Shopify; pay yearly and get two months free. Done for you is $399 a month, month to month. Essentials, Starter and Pro start with a 7-day free trial, once per store; Done for you has no trial. And every store gets one AI visibility check free when it installs, before choosing a plan: one product you pick, three shopper questions, asked of ChatGPT, Perplexity, Claude and Gemini. Plans are month to month, and you can cancel from Plan & billing any time; access continues to the end of the period you've paid for.
Install Descriva
Available on the Shopify App Store. Plans from $5 a month, billed through Shopify.
Open the App Store listingQuestions: hello@lunalink.ai